Where your ad appears is as important as the ad itself.

Our marketing strategists recommend all media types. Sometimes those recommendations also include our owned and operated OregonLive.com news and information site and The Oregonian newspaper, but only if it serves the needs of the campaign or initiative. When we do make recommendations around our own products, though, you’ll benefit from the lift that will naturally occur by being placed on our premium properties. Learn more about the “Halo Effect” here.