Safetec shares expertise
A company focused on workplace safety that offers comprehensive, automated (M)SDS and chemical inventory management solutions via a Software as a Service (SaaS) platform was looking for ways to enhance their online initiatives. They wanted to ensure that their SEM, SEO and digital advertising tactics were delivering significant business impact.
- Increase the number of inbound leads coming from qualified client prospects
Our team of digital experts comprised a comprehensive strategy focused on lead generation:
- We revised their SEM campaigns, launching behaviorally and contextually targeted display advertisements and re-messaging
- Then we added an extensive, content marketing-focused SEO strategy to accelerate organic search traffic results and bring in new leads
THE NUMBER OF INBOUND LEADS PER MONTH TO 33, EACH WORTH A POTENTIAL $50,000.
INCREASE IN ORGANIC SEARCH TRAFFIC.
NUMBER OF NEW SITE VISITORS INCREASED FROM 3.15%.